BCC.Global Media
If we rewind to the beginning of 2025, few would have predicted that within just a few months, Alibaba could compete head-to-head with Meituan in food delivery order volume, thanks to Taobao Flash Sales. During the recent “First Cup of…
At the basement level of Shanghai’s Senlan Shangdu Mall, the shelves of the Hema X Membership Store are being cleared out. On August 31 this year, this final Hema membership store in the country will officially close, marking the complete…
On the homepage of the JD.com app, the “JD Travel” entry quietly sits. Click into it, and a new user gift package worth RMB 145 (approx. USD 20 / KRW 28,000) pops up. On Taobao’s flash sale page, users in…
Over the past three years, China’s cosmetics retail sector has seen negative growth twice. In 2024, total industry sales reached RMB 435.7 billion (approx. USD 60.2 billion / KRW 83.3 trillion), marking a 1.1% year-on-year decline, even as overall social…
In June, reports of widespread “Sam’s Club membership cancellations” circulated on Chinese social media, following a notice from a Beijing Sam’s Club store that limited free sample availability to 15 minutes. The announcement became a flashpoint, leading to significant backlash…
A wave of takeout coupons is back this weekend! Meituan, JD’s crayfish promotion, and Taobao’s 188 yuan (approx. USD 26 / KRW 36,100) coupon bundles are bombarding consumers, prompting netizens to exclaim, “I can’t eat anymore.” Is this a repeat…
Introduction: When LVMH Group’s 2024 financial report revealed that Sephora’s global business had achieved double-digit growth, the Chinese market, in contrast, became a black hole in its growth map: three consecutive years of losses, totaling nearly 1 billion RMB (approx.…
Introduction:On June 18, 2025, JD.com issued an open letter to merchants, officially announcing its entry into the hotel and tourism market. This news reignited the long-quiet OTA (Online Travel Agency) industry. Its policy of “up to three years of zero…
Introduction:Once upon a time, holding a cup of Häagen-Dazs was a symbol of ritual and status for urban white-collar workers and young petite bourgeoisie in China. The slogan “Love Her, Treat Her Häagen-Dazs” gave this American ice cream brand a…
Introduction:At a time when domestic competition in China’s restaurant industry has reached a boiling point, with price wars raging and profit margins drastically squeezed, many food and beverage (F&B) brands are urgently seeking new growth paths. Overseas markets—especially North America—are…